Serious Materials develops and manufactures advanced eco-friendly materials for sustainable building construction. Our EcoRock® wallboard products (2008) are green replacements for standard drywall that could reduce total industrial emissions in the U.S. by 1%, and represent a $20 billion market opportunity worldwide. EcoRock uses 90% less energy in its production than gypsum drywall, and can reduce greenhouse gas emissions by 25 billion pounds per year. Our ThermaProof super-insulating windows (2008) reduce U.S. energy use and carbon emissions by 5%, and likewise represent a $50 billion opportunity worldwide.
The company has grown rapidly, starting with our 25 Quiet®-brand soundproofing products, including the market-leading QuietRock® soundproof drywall. These provide easy, reliable, cost-effective noise reduction for both commercial and residential construction. A million QuietRock panels have been installed in over 30,000 projects to date. We currently operate two manufacturing plants in California and are planning a third in the Northeast. The company has filed over 24 patents.