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Since its founding in 1999, Rustic Canyon has maintained its position as one of the largest venture capital firms based in Southern California, with a strong and visible presence in Silicon Valley and Seattle. Our presence in these locations and our roots in these communities provide Rustic Canyon with extensive connections to entrepreneurs, management teams and other strategic resources to help build value for our portfolio companies and investors.
We believe our deal flow is a key element of differentiation for Rustic Canyon. In addition to traditional collective networks, there are four key elements that we believe create access to unique investment opportunities:
Being one of the largest venture groups in Southern California provides unique exposure; extended with Silicon Valley presence and Seattle network.
Deep experience in media (content and distribution channels) is a key differentiator.
Close collaboration with US Renewabls Group, a related fund focused on clean technology, and RC/Fontis, a related fund focused on businesses targeting growing ethnic markets.
We actively look to bring venture approach to non-traditional venture industry segments, and our thesis-driven approach facilitates opportunity development outside of the mainstream.
We invest across the equity continuum, from seed stage companies to later-stage opportunities. Our venture capital investments typically range from $2-4 million initial investment, while our investments in more mature businesses are significantly higher. We are long term investors and reserve substantial capital to support our portfolio companies through multiple rounds of financing. We prefer to take lead positions in the investments we make, though this is not a requisite. We are hands-on investors seeking to add significant value to our portfolio companies; therefore we generally require board representation and have a preference for West Coast-based companies given the footprint of our operations.