Derek Dukes, CEO & Co-Founder of Dipity, to deliver keynote at AdMonsters US XXI
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News Publisher:
AdMonster
News Date:
07/08/2009
News Story Detail:
AdMonsters is proud to announce that Derek Dukes, CEO & Co-Founder of Dipity, will deliver the keynote session at its upcoming Publisher Forum US XXI to be held in Portland, August 16 - 19. Derek’s presentation: “Expecting The Unexpected - Ad Ops in Uncertain Times” will draw on his many years of experience and focus on innovation on the Internet and in Ad Operations. Derek will provide his unique perspective on what Ad Operations should be doing in these challenging times.
Over the past decade we’ve built, scaled and evolved our ad systems. We have integrated new technologies, sales models and ad programs. Our models for development and operational management have been built around a pace of change we know and trust. The rules of the game have changed. We’re being asked to do more with less, run fast down unfamiliar technical paths and explore new sales models that are evolving week to week.
These changes bring new questions. How do we approach the challenges of uncertain times and react quickly? How can we manage the day to day operations of Ad Ops while at the same time serving the rapidly evolving needs of our sales and product teams? What’s the right way to structure your team and still maintain motivation and direction? How can you create a technical structure that lets you pilot new technologies in a way that scales with your existing team and infrastructure? How can you accept new sales models without bringing down the house? Derek will address these questions and help provide a map for navigating in uncertain times.
AdMonsters semi-annual US Publisher Forums bring together the leaders in online ad operations and technology to address common issues facing the industry community in a unique round-table format that focuses on the pragmatic and practical solutions that will immediately help your team’s performance. Designed exclusively for senior managers and decision makers, AdMonsters’ publisher forums are a vital tool to ensure the continued success of your team.
For more information and registeration: http://www.admonsters.org/cn/cn-us-21.php
Derek Dukes is the CEO and Co-Founder of Dipity an interactive topic search platform. Derek is responsible for strategy for the consumer site and the platform licensing of Dipity and day to day operations of the company.
Prior to Dipity, Derek was the VP of Products at VideoEgg and managed the deployment of their video hosting platform on social networks such as Bebo, Hi5 and AOL. He also managed the launch of VideoEgg ad network and built the sales operations teams. A 10+ year veteran of Yahoo!, Derek was the original product manager of the Yahoo! Ad System developing programs for beaconing, behavioral targeting, streaming media ad serving and measurement. He also spent 5 years working on pioneering interactive media for Yahoo! through its FinanceVision (now TechTicker) and Digital Home (now Connected Life) and holds several patents in the areas of online advertising and interactive content systems.
Over the past decade we’ve built, scaled and evolved our ad systems. We have integrated new technologies, sales models and ad programs. Our models for development and operational management have been built around a pace of change we know and trust. The rules of the game have changed. We’re being asked to do more with less, run fast down unfamiliar technical paths and explore new sales models that are evolving week to week.
These changes bring new questions. How do we approach the challenges of uncertain times and react quickly? How can we manage the day to day operations of Ad Ops while at the same time serving the rapidly evolving needs of our sales and product teams? What’s the right way to structure your team and still maintain motivation and direction? How can you create a technical structure that lets you pilot new technologies in a way that scales with your existing team and infrastructure? How can you accept new sales models without bringing down the house? Derek will address these questions and help provide a map for navigating in uncertain times.
AdMonsters semi-annual US Publisher Forums bring together the leaders in online ad operations and technology to address common issues facing the industry community in a unique round-table format that focuses on the pragmatic and practical solutions that will immediately help your team’s performance. Designed exclusively for senior managers and decision makers, AdMonsters’ publisher forums are a vital tool to ensure the continued success of your team.
For more information and registeration: http://www.admonsters.org/cn/cn-us-21.php
Derek Dukes is the CEO and Co-Founder of Dipity an interactive topic search platform. Derek is responsible for strategy for the consumer site and the platform licensing of Dipity and day to day operations of the company.
Prior to Dipity, Derek was the VP of Products at VideoEgg and managed the deployment of their video hosting platform on social networks such as Bebo, Hi5 and AOL. He also managed the launch of VideoEgg ad network and built the sales operations teams. A 10+ year veteran of Yahoo!, Derek was the original product manager of the Yahoo! Ad System developing programs for beaconing, behavioral targeting, streaming media ad serving and measurement. He also spent 5 years working on pioneering interactive media for Yahoo! through its FinanceVision (now TechTicker) and Digital Home (now Connected Life) and holds several patents in the areas of online advertising and interactive content systems.